“I love small business! This group of people is so creative, hard-working and entrepreneurial, and I make a difference by helping them reach their goals. Just spending time with business owners is a rewarding experience.”

 

With a failure rate of more than 90% in the first five years of existence, making a small business successful is a daunting task. While the lack of adequate funding is a major issue, the lack of skills in management, understanding financials, appreciating the downstream implications of decisions, and knowing where the company wants to go are huge.

 

“Every business owner brings a unique set of skills to the table. Each of us is the sum total of our experiences, and most haven’t had a background in all the areas the average business owner needs to be successful. And you shouldn’t expect to! The key is to know your own limitations and seek out help in those areas where you are weakest.”

 

For many business owners, there is so much work to do, prioritizing time for long-range planning is difficult. Many simple fail to do it at all, and resort to reacting: to the market, competition, opportunity, challenges, customers and the occasional whim.

 

“What I bring to the owner is the ability to be the driver behind getting planning done and done right. I’m the conscience, the ‘thumb in the back’ so to speak, helping keep the business owner focused on what he/she needs to be doing to become a more effective manager of the business, in addition to working in the business. I utilize a step-by-step process of planning sessions, supported by templates to ease the development of documentation, allowing the owner to see the forest and the trees. It’s amazing what happens when the client sees their thoughts on paper, along with a specific set of action plans to make it happen! Suddenly their dreams for their business are more than fantasy; they become real and achievable. The owner becomes empowered to make the things happen that will contribute to their definition of success for their business.”

 

The Nelson Group is located in Kannapolis, NC, and serves clients in the Charlotte region (50 mile radius of Cabarrus County). We have the ability to meet the needs of businesses throughout the country, but focus our efforts locally. This ensures we can be responsive and accessible to our clients.